ADVERTISING AND MARKETING DIVISION PROCEDURES MANUAL
PROJECTS AND OTHER PROFESSIONAL ACTIVITIES
One of the first projects a Division or Section should consider is the compilation of a membership directory. This should be revised annually. The bulletin as a means of communication within the Division or Section is important; therefore, efforts should be made to published quarterly. Preparation and continuous revision of a Procedures Manual is an aid to forth coming Division officers.
One of the best ways for a Division to remain solvent is to publish. Encourage publications within the Division.
Individual members should be encouraged to contribute articles of merit about their libraries, unusual techniques or professional interests to the Division Bulletin, Special Libraries or trade journals.
Every Division member should watch for potential new members. Recruitment into the profession is another vital continuing project. Each member should be aware of his responsibilities to encourage qualified people to consider special librarianship as a profession.
Cooperation and affiliation with other professional organizations, library and non library, can be highly beneficial and productive. Prior to formal relations with national organizations, the Division or Section should consult Association Headquarters.
Participation in Association level activities, offices and committees by Division members should be encouraged and supported by the Division.
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